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Trade fairs may be coming back despite Covid-19
Success in Shenzhen demonstrates demand for face-to-face encounters and professional platforms
The Asset   28 Jul 2020
With the Covid-19 pandemic pushing  the digitalization of business processes and forcing companies and customers to interact online, old school trade fairs jammed with face-to-face encounters haven’t completely disappeared as two recent trade fairs in the Chinese megacity of Shenzhen have demonstrated.
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