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Synnax appoints chief commercial officer
Luc Froehlich, former global head of digital assets solutions at Fidelity International, will guide platform’s commercial strategy
The Asset 17 May 2024

Synnax Technologies, a Dubai-based decentralized credit intelligence platform, has appointed Luc Froehlich as chief commercial officer.

Froehlich, former global head of digital assets solutions at Fidelity International, will lead Synnax's global commercial strategy and operations. He has over two decades of experience in fixed income, scaling businesses within global financial institutions, and leading high-performing teams.

Froehlich has held various roles as a credit analyst, proprietary trader, and portfolio manager for institutional clients, including central banks.

His extensive professional background and master of science degree in blockchain, coupled with his thought leadership and research contributions at the World Economic Forum, equip him to lead Synnax in delivering groundbreaking credit intelligence solutions, the firm says.

Synnax harnesses a decentralized network of data scientists to predict companies' future credit metrics. This benefits a broad range of users, including lending and borrowing platforms, market makers, asset managers, and investment managers, providing them with financial health data critical for their business, the firm says.

"Credit markets, particularly private credit, have boomed over the past few decades. In contrast, the risk assessment toolkit has lagged, transparency is still lacking, and conflict of interest remains,” Froehlich says.

“Synnax introduces a revolutionary approach to credit analysis. By leveraging advanced encryption, we can now harvest the computing power of a broad network of AI models to deliver credit intelligence.”

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